Trend: Meme culture

Subculture: Gymbro’s/Gymrats

Value: Community and Identity Expression

Image production: thevalourvault

Source: https://www.instagram.com/reel/C8cAJF1MIp6/?igsh=MW8ybHZ0ZDduYXB3MA==

Image circulation: Instagram

By: Thibauld Demaret