Trend: Meme culture

Subculture: Gymbro’s/Gymrats

Value: Community and Identity Expression

Image production: Sam Ridaa and zein.kdh

Source: https://www.instagram.com/reel/C8aEgg3xbEP/?igsh=dmd5b2NwcGp3YnN4

Image circulation: Instagram

By: Thibauld Demaret