Trend: Product and suplement data

Subculture: Data-Driven Self-Improvement

Value: Data-backed product choices, Customization of personal growth, Optimization of health and productivity

Image production: Decathlon

Source: https://www.decathlon.nl/p/tennisracket-voor-volwassenen-tr930-spin-lite-zwart-blauw-270-g/_/R-p-310622

Image circulation: Website, Google

By: Lonneke Visser